Data retention

We keep data only as long as needed to run Pixara, support your plan, and meet legal duties. Face-search selfies are short-lived by design. Studios control when galleries are live and can request deletion of events when appropriate.

This page complements our Privacy policy and Terms of use.

Storage limits on your plan (e.g. 100 GB–1 TB) cap how much media you can keep online. Archiving or deleting older events is the studio’s responsibility when approaching limits.

When a studio enables face search for a gallery, we derive face features from that event’s photos so guests can find pictures they appear in.

• Face features stay tied to the event/gallery and are removed when the gallery or photos are deleted, or when a valid face-data deletion request is completed.
• Face search is not used to build a cross-event identity graph for advertising.
• Studios should enable face search only for events where they have an appropriate basis (notice/consent/contract).

Selfies used for search are processed to match faces in the current event only. Our design goals:

• Short retention — delete after the search path completes (success or failure), plus automated cleanup of any temporary files.
• No long-term selfie library — selfies are not meant to be stored as a permanent profile photo.
• Consent first — guests accept consent before selfie search; withdrawals are supported via product flows and support where needed.

Temporary object storage may use a short lifecycle (on the order of hours to a day) as a safety net if a process is interrupted.

• Account profile and login data: for the life of the account, then deleted or anonymised after closure (except legal holds).
• Invoices and payment records: retained as required for tax and accounting (typically several years under Indian law).
• Support emails and call notes: retained as long as needed to resolve issues and improve service, then reduced.

If you send gallery or payment messages through Pixara, message metadata and content needed for delivery logs may be retained for troubleshooting and quota tracking (including the 100 free WhatsApp messages / day allowance). Third-party messaging platforms have their own retention rules once a message is delivered.

You can request deletion by:

• Using in-product controls (unpublish/delete gallery, remove client, etc.).
• Emailing hello@pixara.online with enough detail to identify the account or gallery.
• Calling +91 8499999499 for urgent event-day issues (follow up in writing for formal deletion).

Guests should contact the studio first. We will help studios fulfil valid requests and process data we control directly. Backups may lag live deletion for a short technical window.

• Enable face search only when appropriate for that event.
• Configure publish, download, and share settings carefully.
• Respond to client/guest privacy requests within required timelines.
• Do not export raw face IDs, signed temporary selfie URLs, or secrets into public tickets.
• Keep team access limited to people who need it.

Questions about this policy: email hello@pixara.online or call +91 8499999499 (Mon–Sat · 10:00–19:00 IST). Also see our Contact page and FAQ.

Related: Privacy policy · Terms of use